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Growth & Visibility

Get found by buyers already looking—and reach the right prospects before they search.

We connect websites, AI search, Google and Meta advertising, and direct mail to fast response and revenue tracking—so you can see which channels create booked business.

What is AI search optimization? It is the work of making a business easy for AI assistants to find, understand and recommend: structured data, consistent business details across the web, pages that directly answer buyers’ questions, and third-party listings AI models trust.

Book a strategy call Estimate your ROI

Growth & Visibility

Website builds & optimization

Moves: Visitor-to-lead rate

Fast, search-ready sites built around your services and locations, with structured data, clear conversion paths, and a chatbot or AI receptionist built in. This site loads its main content in under a second on mobile; we build client sites to the same standard.

  • Service and location pages built to rank
  • Structured data and technical SEO from day one
  • Speed, accessibility and conversion tracking built in

What we measure: Organic leads, conversion rate, Core Web Vitals

Growth & Visibility

Google & Meta advertising

Moves: Cost per booked job

Campaign strategy, creative, audiences, management and daily optimization measured against booked appointments and revenue — not clicks. Ad spend is paid directly to the platforms.

  • Tied to the CRM so optimization follows revenue
  • Landing pages and speed-to-lead connected to every campaign
  • Monthly reporting in dollars, not impressions

What we measure: Cost per lead, cost per booked job, return on ad spend

Growth & Visibility

Direct-mail campaign management

Moves: Cost per booked job

Audience, offer, mail-piece production, delivery and response tracking managed as one campaign—with follow-up connected so interest can become booked business.

  • Geographic and audience targeting built around the offer
  • Creative, print and mailing coordination from plan through delivery
  • Unique phone, URL or QR tracking connected to the CRM where appropriate

What we measure: Response rate, cost per qualified inquiry, cost per booked job, revenue by campaign

Other solutions: Revenue Engine · AI Voice & Chat · Operations & Custom AI

Built for roofing companies

Turn marketing activity into booked inspections and profitable roofing work.

See how Ivity connects visibility, advertising, direct mail, rapid response and follow-up in one roofing-specific growth system.

Explore Ivity for Roofing →

How it starts

Not sure which of these you need? That’s normal.

Most clients start with the Revenue Infrastructure Assessment, which ranks every opportunity by payback before anything is built.

How is AI search optimization different from SEO?

Traditional SEO targets ranked links. AI search optimization targets the answer itself — making sure AI assistants can identify your business, trust the details, and cite you when buyers ask who to hire.

Do you run ads if I already have an agency?

We can manage ads end to end or work alongside your agency; many clients use our speed-to-lead and revenue engine to convert the leads their agency already produces.

Can you manage a direct-mail campaign end to end?

Yes. We can plan the audience and offer, coordinate creative, print and mailing, connect response tracking and follow-up, and report the campaign against qualified inquiries, booked business and revenue.

Can you rebuild my existing website?

Yes. We rebuild sites for speed, search and conversion, and migrate what already works so you don’t lose existing rankings.

Start with a conversation

Tell us what’s costing you money, time or sleep — even if you’re not sure what to call it yet.

Book a strategy call See the assessment
Call or text629-315-1075 Emailhello@ivity.io